A new craze has hit the flourishing bottled water market. In a retro marketing move, Vitamin Water has released a new flavor — Regular Tap Water. “There’s lots of flavored water out there. We just wanted to take advantage of an untapped market, if you pardon the pun,” a spokesman for Vitamin Water confessed.
The company has been developing the flavor for several months, perfecting the authentic taste and smell of tap water. “It’s almost like you are tasting a nickel. Very authentic. People won’t know the difference between what they buy from us and the free stuff that comes out of their faucet.”